Fans of the Aikatsu! franchise have reason to celebrate: a brand-new merchandise collection featuring original illustrations of the “Aikatsu 8” cast has launched at a limited-time POP UP SHOP in Tokyo Character Street, open from July 17 to July 30, 2026. The goods are also available simultaneously through the Tokyo Character Street Online Plaza.
A Decade of Aikatsu!
The Aikatsu! series follows girls who pour their hearts into idol activities — or “aikatsu” — in pursuit of becoming top idols. It launched in 2012 with the Data Carddass arcade card game and a TV anime, and has since expanded into Aikatsu Stars!, Aikatsu Friends!, Aikatsu on Parade!, and Aikatsu Planet!. To mark the franchise’s 10th anniversary, the theatrical film Aikatsu! 10th STORY ~Mirai e no STARWAY~ was released in 2023.
Most recently, a revival screening of Gekijouban Aikatsu Stars! -Anniversary Stars- began on July 3, 2026, at around 70 cinemas across Japan. A special preview screened after the film revealed that a new movie, Aikatsu Stars! ~Hoshihoshi no Progress~, is set for theatrical release in early spring 2027.
What’s at the POP UP SHOP
The event showcases original-illustration goods spotlighting beloved characters including Hoshimiya Ichigo, Arisugawa Otome, Toudou Yurika, Otoshiro Seira, Kazesawa Sora, Himesato Maria, Kanzaki Mizuki, and Natsuki Mikuru.
Product Lineup
- Trading Can Badges — 8 designs total; sold individually (random) or as a complete set
- Acrylic Keychains — 8 designs; same random single / complete-set options
- Mini Shikishi — 8 collectible mini art boards
- Acrylic Diorama — assembled from layered parts to create a three-dimensional stage scene
- Acrylic Stands — up to 15 cm tall, 8 designs showcasing each character’s expression, pose, and coord in detail
- 4-Panel Clear Bookmarks — a set of four transparent bookmarks
- A3 Clear Poster — a large, vibrant display piece for fans
Purchase Bonus
Spend ¥2,200 (tax included) or more on Aikatsu!-related products — either in-store or online — and receive one randomly selected postcard from a set of 8 designs.
Event Details
- Event: Aikatsu! POP UP SHOP in Tokyo Character Street by eeo
- Dates: Friday, July 17 – Thursday, July 30, 2026
- Venue: Tokyo Character Street (Floor F, Wagon Shop beneath the F staircase) & Tokyo Character Street Online Plaza
This is a strictly limited-time event — don’t miss your chance to pick up exclusive Aikatsu! goods you won’t find anywhere else.

