The collaboration campaign between anime Haikyuu!! and family restaurant chain Cocos — titled “Sore ja Kyou mo Cocos ni Shuugou! Campaign” (“Let’s Meet at Cocos Again Today!”) — is currently running at Cocos locations across Japan. The team at Anime! Anime! paid a visit to the Cocos Heiwadai branch in Tokyo, one of the campaign’s specially decorated stores, to give fans a closer look.
A Campaign Bringing Both Teams Together
Launched on May 19, 2026, the campaign features all-new original illustrations drawn exclusively for the event. The artwork depicts members of Karasuno High School — Hinata Shoyo, Kageyama Tobio, Tsukishima Kei, and Yamaguchi Tadashi — alongside Aoba Johsai High School‘s Oikawa Toru, Iwaizumi Hajime, Matsukawa Issei, and Hanamaki Takahiro, all gathered at Cocos in scenes of browsing menus and enjoying takeout.
The Heiwadai Branch: Haikyuu!! Everywhere You Look
Stepping inside the Heiwadai branch, it’s immediately clear that the entire restaurant has been transformed into a Haikyuu!! space. Alongside the original illustrations of both teams, fans will spot banners bearing iconic phrases from the series — “Tobe” (Fly) and “Kooto wo Seisu” (Rule the Court) — displayed throughout the restaurant, sure to bring a smile to any fan’s face.
The walls are also adorned with scene photos featuring Hinata Shoyo, Oikawa Toru, and other characters, giving visitors plenty to look at while waiting for their food or chatting over a meal. Even the drink bar area gets the Haikyuu!! treatment, with cheerful POP displays featuring the Hinagaras (little crows), ensuring the immersion never lets up.
Special Panels in Miyagi Prefecture Too
Beyond Tokyo, two Cocos branches in Miyagi Prefecture — the real-world setting of the series — are also displaying special in-store panels during the campaign period. Cocos Sendai Nagamachi features a Karasuno High School version panel, while Cocos Sendai Yagiyama showcases an Aoba Johsai High School version.
What the Campaign Offers
- Order eligible menu items to receive an original clear file (applicable to: limited collab menus, selected grand menu items, and special-price menu items)
- Breakfast menus sold with exclusive Cocos-limited flake stickers
- Cocos-exclusive original voice content played inside participating stores
- Order via the touchscreen panel to watch iconic scenes from the anime right at your table
- Enter a web lottery for a chance to win limited merchandise
- Follow & repost campaign on Cocos’ official X (Twitter) account
- At select branches: standing panel displays and sales of Cocos-limited original goods
The campaign covers 504 branches nationwide (excluding airport locations, as of May 12) and runs through June 29. Full details are available on the official campaign website.
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