The HIPHOP media-mix project Paradox Live has launched a collaboration campaign with popular Japanese restaurant-guide platform Hot Pepper Gourmet. The campaign runs from September 10 to October 6, 2024.
Characters Transformed into Restaurant Staff
The campaign’s key visual features six characters — Suzakuno Allen, Yatonokami Kahata, Midoriishi Iori, Tatsumiya Haruomi, Yamato Shogo, and Rokuta — all dressed up as restaurant staff members, giving fans a fresh and charming look at their favorite cast.
How to Enter
To participate in the prize draw, fans must:
- Register via the dedicated campaign website
- Use the “Seki Osae” (seat reservation) feature exclusive to the Hot Pepper Gourmet app
- Visit a participating restaurant during the campaign period
Completing these steps enters participants into a lottery, with a total of 1,242 winners selected to receive exclusive collaboration merchandise.
Prizes Up for Grabs
The prize lineup includes several highly collectible items:
- Acrylic stands featuring all six characters
- A “call button with recorded voice” featuring newly recorded audio by Kajiwara Gakuto as Suzakuno Allen and Chiba Shoya as Rokuta
- Autographed shikishi boards signed by all six cast members
Free Wallpaper Giveaway on X
Hot Pepper Gourmet’s official X account (@HP_gurume) will also be running a separate giveaway starting September 11, in which everyone who reposts a designated post will receive an exclusive collaboration wallpaper. Full campaign details are available on the official campaign website.
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