The event 「ぴえろ魔法少女シリーズ POP UP STORE ～ときめきフォトスタジオ～」 (Pierrot Mahou Shoujo Series POP UP STORE: Tokimeki Photo Studio) is set to open its doors to fans at Shinjuku Marui Annex in Tokyo, running from June 6 to June 21, 2026, with a wide range of exclusive merchandise produced especially for the event.
Gathering the Heroines of Studio Pierrot Across Every Era
The event celebrates a long and storied legacy of Studio Pierrot by bringing together heroines from every generation of their magical girl franchises, including:
- 魔法の天使クリィミーマミ (Magical Angel Creamy Mami) — 1983
- 魔法の妖精ペルシャ (Magical Fairy Persia) — 1984
- 魔法のスターマジカルエミ (Magical Star Magical Emi) — 1985
- 魔法のアイドルパステルユーミ (Magical Idol Pastel Yumi) — 1986
- 魔法のステージファンシーララ (Fancy Lala) — 1998
- 魔法の姉妹ルルとリリィ (Magical Sisters Lulut Lily) — began airing April 2026
Venue Design by a Renowned Prop Stylist
The venue interior has been designed by Endo Ayumi (遠藤歩), a celebrated prop stylist, using newly created illustrations commissioned from Studio Pierrot and featuring all heroines together in one unified visual.
Merchandise Available at the Event
The merchandise lineup is diverse and covers both collectibles and everyday items, including:
- Acrylic stands
- A4 clear file sets
- Aurora badge sets
- Custom metal frame photos
- Instant photo-style cards
- Acrylic dioramas
- Bead charms, hair clips, and organza pouches
- Film photography-style card sets from scenes in Lulut Lily
- 「ぬいフォト」 (Nui Photo) items using character plush imagery of Uguis, Azuki, and Mita
- Plush key chains, photo-card style stickers, and face mask sets
Special Events and Promotions
Customers who purchase a total of 3,000 yen (tax included) per receipt will be eligible to draw from a special prize lottery — with no blank prizes, so every participant is guaranteed to win something.
There is also a tie-in event with 「ぴえろ魔法少女～I admire magical girls～」 being held at the Bandai Namco Cross Store branch in Akihabara.
Online Shopping via A-on STORE
For fans unable to attend in person, merchandise from this event will also be available for purchase through Bandai Namco Film Works’ official online shopping site, A-on STORE, from June 11 at 12:00 noon through June 29 at 23:59.
Source: aniani
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