Chugai Kogyo’s content division has announced an official collaboration between the anime Haikyu!! and the restaurant chain Yakiniku Reimen Yamanakaya, running from September 1 to 30, 2026, both in-store and through an online shop.
New Artwork Starring Sendai Tourism Ambassadors
The centerpiece of the collaboration is a brand-new illustration depicting Aone and Futakuchi — appointed as Sendai Tourism Ambassadors for 2026 — enjoying a yakiniku meal at Yamanakaya. This original artwork will be featured across a wide range of collaboration merchandise.
Participating Locations and Special Menus
The collaboration will be held simultaneously at all 41 Yamanakaya locations nationwide, alongside the brand’s online shop. Exclusive in-store menu items will be available, as well as online-only collaboration menu options.
Customers who order any collaboration menu item will receive one random bonus sticker per item ordered. Designs cannot be chosen, and supplies are limited.
Spotlight Item: Premium Sendai Beef Tongue
The standout product is “Haikyu!! 喰らえ、仙台の本気。 ‘Sendai Beef Tongue 500g'”, which comes bundled with five laminated cards. The in-store price is ¥5,980 (tax included), while the online price including shipping is ¥6,980.
Full Merchandise Lineup
- Trading Glitter Can Badges (Type A & Type B, 8 designs total) — ¥660 each; BOX of 8 available
- Trading Mini Acrylic Stands (Type A & Type B, 8 designs total) — ¥880 each; BOX of 8 available
- B2 Fabric Poster (featuring new artwork) — ¥4,620
- Yakiniku Apron — ¥3,300
- Can Badge Set — ¥1,980
- Clear File — ¥550
- Acrylic Keychains (2 designs) — ¥1,650
- Acrylic Art Panel — ¥3,850
All prices are tax-inclusive.
Pre-order Period and Shipping
The online shop will accept pre-orders from September 1, 2026 at 10:00 a.m. through September 30, 2026 at 11:59 p.m. Shipping is scheduled to begin from late November 2026, with some items dispatched from December onward. Full details are available on the collaboration’s official special site and Chugai Kogyo’s product page. Note that details are subject to change without prior notice.
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