Fans of Yazawa Ai’s classic manga Gokinjo Monogatari have something exciting to look forward to: a collaboration with Sanrio Characters — including Hello Kitty and My Melody — is set to materialise as the Gokinjo Monogatari × Sanrio Characters POP-UP STORE, touring four cities across Japan throughout 2026.
About Gokinjo Monogatari
Created by Yazawa Ai, best known internationally for NANA, Gokinjo Monogatari follows Koda Mikako, a first-year high school student at the “Yazagaku” — Yazawa Art Academy — as she navigates the push and pull of dreams, romance, and friendship. The series blends a bright, fashion-forward aesthetic with authentic teenage emotion, giving it broad appeal beyond just a female readership. A TV anime adaptation aired from September 1995 to September 1996.
Merchandise Lineup
The pop-up will stock a range of “adult cute” collaborative goods, including:
- Plush toys
- Plush keychains
- Plush pouch / Happy Berry
- Closet-style acrylic diorama
- Double charm keychains
- A3 posters
- Sticker sets
- Can mirrors
- Hair clips
- Half-zip pullovers
- Shopping bags
Additional items exclusive to the Shibuya venue include mugs, hand towels, pouches, hair ribbons, and roomwear.
Schedule & Venues
- ★ YURAKUCHO ★ — 10–20 July 2026
Yurakucho Marui, 8F “SPACE3”, Tokyo - ★ OSAKA ★ — 21–30 August 2026
Namba Marui, 5F Event Space, Osaka - ★ NAGOYA ★ — 12–27 September 2026
Nagoya PARCO, South Building 7F PARCO SQUARE, Nagoya - ★ SHIBUYA ★ — 16–25 October 2026
Shibuya Modi, 7F Marui no Anime, Tokyo
Whether you grew up with Mikako’s fashion adventures or simply adore Sanrio’s iconic characters, this collaboration is one pop-up tour worth planning a trip for.

